LIONS CLUB 2.1 – KEYWORD RESEARCH – How to do Keyword Research for FREE using Google Keyword Tool
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In this lesson I teach you how to use the Google Keyword Tool to do keyword research and determine the approximate value of a keyword when it ranks #1 in Google (when monetized with Google Adsense).
In other words, if I get a website to rank #1 for “toaster ovens” and put Google Adsense advertisements on that website, how much will that website make per month passively?
The formula to determine this is:
(Keyword Average Cost Per Click) * (Global Monthly Search Volume) * (0.42) * (0.68) * (0.04) = Passive Monthly Earnings
The 0.42 is the average amount of traffic that will click on the first link in the search results. The 0.68 is amount of revenue Google will share with the owner of the website. The 0.04 is the average amount of visitors that will click on an advertisement when they land on a website.
So for “toaster ovens,” this would be what you plug into the formula:
($1.04 average CPC) * (5,400 global monthly searches) * (0.42) * (0.68) * (0.04) = $64.16
A website that ranks #1 in Google for “toaster ovens” and is monetized with Google Adsense will make roughly $64.16 per month.
Here is the link to the Google Keyword Tool:
https://adwords.google.com/select/KeywordToolExternal
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Mike Omar
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Duration : 0:23:0
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Great tip! Yes, …
Great tip! Yes, that would definitely improve the results and speed up the entire process.
If you register an …
If you register an adwords account and login using that, you can get up to 800 results instead of 100. Isnt that better? Or does it affect the KW research? (I dont see how)
I think 800 would speed up the process quite a bit?
if “=C2*0,42*D2* …
if “=C2*0,42*D2*0,68*0,04” (without quotes!) doesnt work for you,
you can allways try =sum(C2*0,42*D2*0,68*0,04)
Both works fine in excel. Dont know about open office thou, but should be the same
i wont do it …
i wont do it anymore, i let it like this, was just curios what was the possible revenue of the website. Yes i did arounf 7 set’s of 10-12-15 keywords that have low competition and high CPC 🙂 Monthly searches are around 2k. This is my first adsence website and i am really curios how it will end up. There are some questions that i have. I will try and figure it out on my own if i can’t figure it out i will ask for sure.
Thank you for such nice guides.
yes i already did …
yes i already did that the formula at the end is something like this =b2*0.42*c2*0.68*0.04 but it gives allways the same error. Well i will go ahead without knowing the possible revenue of the website if ranking
already found my super fantastic keywords and acquired the domain, now i just need to follow the videos for seo and everything else 🙂
yes i tryed that …
yes i tryed that way and it works, when try with the formula it gives the error
yes but when i put …
yes but when i put =global monthly search*0.42*CPC*0.68*0.04 and i press enter it gives me a strange error. and in the box appears value with an exclamation sign
when i try to put …
when i try to put that formula in excel it gives me an error! i followed exactly as you do it in the video
Excellent tutorial.
Excellent tutorial.