Is 150 unique web site hits a day worth anything to advertisers?
I have a web site that has been averaging about 150 unique hits a day. During one week it even had 100,000 hits in one week but am now getting a solid 150 unique hits, 200 page loads per day. Is that worth anything to advertisers because it certainly isn’t worth crap with Google AdSense.
Dear You,
Let me help you value your website traffic from an AdSense perspective.
Given an average revenue from AdSense estimated at $2-$5 per 1,000 page impressions, your traffic is worth between $9 and $22.5 per month.
Explanation:
150 page impressions/day = 4,500/month (150 * 30)
$2 * (4,500/1,000) = $9
$5 * (4,500/1,000) = $22.5
The preceding notwithstanding, you may want to increase your website traffic though. Here are some ways to build long-lasting traffic:
1. Implement search engine optimization (SEO) best practices to meet demand (visitors’ searches) with an offer (unique content) [see the source section below for the link to the self-explanatory "Google’s SEO Starter Guide"].
2. Make sure search engines are fully aware of your site and pages by managing proactively the relationship with them (see my answer to "How to add your webpage to search engine?" in the source section below).
3. Create a profile for your business in search engines’ local business directories (this one is also part of the "How to add your webpage to search engine?"). You should provide info for ALL the fields to have your profile flagged as complete, and most importantly a link to your website.
4. Leverage social media. Create an account in platforms like Facebook and Twitter, start a blog, and keep up the good work by making all of them grow. Search forums—the most overlooked social place—for post related to your business. Bookmark your site for specific topics/tags in sharing platforms like Digg and Delicious. You can also add the ShareThis widget to your site as a wrap of all the social features enumerated above.
5. (This may not be an option for you because you may incur more expenses than budget invested) Start a Pay-per-Click (PPC) campaign—like Google AdWords or Yahoo Paid Search. It’s really affordable for local businesses. Indeed, it may cost you—a strong suggestion from my own experience—a max daily budget of $5 to generate 5-10 clicks a day, which coupled with a coupon-based ad campaign—e.g., 15% off your next purchase of equipment—would allow you to measure accurately your campaign ROI. And furthermore, you’ll have fun.
Pascal
.
Site performance is not so bad. Advertising depends on many things: about what you web site is, from which area you traffic mainly comes etc. Can you provide some more info?
References :
Dear You,
Let me help you value your website traffic from an AdSense perspective.
Given an average revenue from AdSense estimated at $2-$5 per 1,000 page impressions, your traffic is worth between $9 and $22.5 per month.
Explanation:
150 page impressions/day = 4,500/month (150 * 30)
$2 * (4,500/1,000) = $9
$5 * (4,500/1,000) = $22.5
The preceding notwithstanding, you may want to increase your website traffic though. Here are some ways to build long-lasting traffic:
1. Implement search engine optimization (SEO) best practices to meet demand (visitors’ searches) with an offer (unique content) [see the source section below for the link to the self-explanatory "Google’s SEO Starter Guide"].
2. Make sure search engines are fully aware of your site and pages by managing proactively the relationship with them (see my answer to "How to add your webpage to search engine?" in the source section below).
3. Create a profile for your business in search engines’ local business directories (this one is also part of the "How to add your webpage to search engine?"). You should provide info for ALL the fields to have your profile flagged as complete, and most importantly a link to your website.
4. Leverage social media. Create an account in platforms like Facebook and Twitter, start a blog, and keep up the good work by making all of them grow. Search forums—the most overlooked social place—for post related to your business. Bookmark your site for specific topics/tags in sharing platforms like Digg and Delicious. You can also add the ShareThis widget to your site as a wrap of all the social features enumerated above.
5. (This may not be an option for you because you may incur more expenses than budget invested) Start a Pay-per-Click (PPC) campaign—like Google AdWords or Yahoo Paid Search. It’s really affordable for local businesses. Indeed, it may cost you—a strong suggestion from my own experience—a max daily budget of $5 to generate 5-10 clicks a day, which coupled with a coupon-based ad campaign—e.g., 15% off your next purchase of equipment—would allow you to measure accurately your campaign ROI. And furthermore, you’ll have fun.
Pascal
.
References :
Google’s SEO Starter Guide (Google Webmaster Central):
http://www.google.com/support/webmasters/bin/answer.py?hl=en&answer=35291
How to add your webpage to search engine? (Yahoo Answers):
http://answers.yahoo.com/question/index;_ylt=AoVkiyL0u3ugPr0SI1xZfXAjzKIX;_ylv=3?qid=20100607044127AAsLQdB